Recently, I’ve received a lot of emails asking me how to get fast, genuine reviews for a new release on Amazon Kindle. Consequently, I thought it was about time I put together a detailed post I could point people to. It will save time and will contain an all-inclusive assembly of every method I’ve discovered and used myself.
In the long term, the very best method involves building a mailing list of fans to whom you can offer Advance Readers Copies (ARCs), but that’s a completely different, long-term project and I’ll cover it in a future post.
First, it’s important to make sure the presentation of your book on Amazon, is first-rate, enticing and aesthetically attractive. Have you ever seen one of those Amazon book descriptions that’s got punch with big letters, bold words, and underlines throughout the text?
They use ‘know how’ to insert the right HTML code. The problem is, some is permitted by Amazon and some isn’t. You don’t need to be hit-and-miss with this, Dave Chesson of Kindlepreneur has put together a great free, yes free tool that takes away all the guesswork with his Amazon Book Description Generator. Take a look.
Also, be certain your book’s cover impresses people as being professional. The cover is the first thing your potential reviewer sees and if it’s dorky and amateur, he or she will assume the book’s contents are similarly ineffectual.
Those points taken care of, you can move forward to actually finding possible reviewers.
Some Things You Should NOT Do:
- Exchange reviews with another author. Amazon will delete any reviews they suspect were the result of a review swap.
- Pay for reviews on Fiverr. Amazon grew wise to this a long time ago. They will delete these reviews and may even ban your book.
Some Methods to Obtain Honest Reviews Acceptable to Amazon
- First, on Amazon KDP, set up to offer your book free for 3 days. (on KDP you can do this for a total of 5 days within a 90 day period and I like to use 3 days first, then 2 days a month or so later.) Set these free days to be at least a week in advance. Two weeks is better because a lot of websites you will be submitting your book to will have a time lag. Plus, you will need time to take care of all the submissions.
- Make it easy for your readers to leave a review by adding a ‘Review Request’ at the end of your book. The closing page of your book should contain a message something like: ‘Thank you for reading my book. I hope you enjoyed it and found it useful. I would really appreciate it if you could take a moment to post a review on Amazon.’ Then provide them with a link back to your book’s page on Amazon. This is also a great way to start setting up your ARCs list. Also, tell your readers that if they visit your website and submit their email address, you will provide them with a free advance copy of your future books for them to read and review.
- Join the Warrior Book Club. Your fellow members are a great resource. Post a notice when your book will be free and ask them to download, read and review it.
- Offer your book while it’s free to your family, friends, co-workers, neighbors, etc. and ask them to read it and leave a review.
- Post on all your social media accounts announcing your ‘new book’. Tell them it’s free to download right now and ask them for a review. It doesn’t hurt to mention that their reviews will be of enormous help to get your new book off the ground.
- Go to GoodReads.com Use the site’s search feature to locate potential reviewers in your niche. When you find a likely reviewer, you can send them a message from their profile page.
- Go to LibraryThing.com Join and set up details of your book.
- Go to Readers’ Favorite and use the free option to find potential reviewers.
- Log on to Facebook (assuming you have an account) and search for ‘Kindle Review’. You will see some links to ‘review exchanges’, but be very cautious when using any of these for the reasons I’ve already explained above.
- Go to Savvy Writers and eBooks Online. They list 46 sites (some of which I’ve already mentioned above), where you can promote your book.
- Go to Readers In The Know who list many more places you can submit your book to.
- Go to TCK Publishing for even more options.
Just bear in mind that many of these sites I’ve listed encourage downloads of your book during the period you’re offering it free. This will serve two purposes: first, a lot of downloads during your free period will rank it well on Amazon, and second, a small portion of these people will (if you motivate them), return to Amazon and leave a review.
I hope this post helps you establish your book on Kindle. If you know of any other resources, please mention them in a comment below. You will be helping your fellow authors.
Update: This article was published on June 24th on a fellow Indie Author, Grace Risata’s website. The advice it contains is excellent. >>Click Here<< to read.